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Who and how this project started: 

Alejandro Pellegrino (nickname pipeta), born in Argentina in 1973, started his studies (physical-chemical) which he leaved in the third year to devote

 his life only to climbing. After a year of starting to climb, he takes his baptism at the big walls of Patagonia. Epic experiences lived in those walls marked him passionately influencing him in a purist style. Alejandro has proved to be a great mountaineer and has a recognized reputation in the media of large walls.

On 2005 founded the Club d’Escalada d’Eivisa and has been for over 15 years promoting the sport of climbing on the island of Ibiza. The school has been training new athletes and promoting climbing in all its forms, always under the slogan of respecting the environment and sacred places where the climbers venture into.

From 2014 along with the visual artist and climber Karina Danchú Zeff, they created, executed and currently carry out this project, IbizaVertical Center, which promotes a healthy lifestyle where climbing and art go hand by hand.